UNIVERSAL STUDIOS, DESPICABLE ME: MINION MAYHEM - DAVID & GOLIATH

A Common Thread's Clay Staub Directs Launch Campaign for Universal Studios' Despicable Me Ride

ACT's Clay Staub has directed a new campaign for Universal Studios and Los Angeles agency David & Goliath that encourages park patrons to "find your inner Minion". A Bubble blend of live action and computer animation, the spot promotes the park's new attraction Despicable Me: Minion Mayhem.